Founded 2016
Toronto, Ontario
A Toronto-based company helping Canadian businesses harness the power of artificial intelligence for smarter digital marketing, deeper analytics, and strategic growth across English and French-speaking markets.
To make sophisticated AI marketing tools accessible and practical for Canadian businesses of all sizes. We believe every company, from a growing startup in Vancouver to an established firm in Montreal, deserves data-driven clarity about their marketing performance.
Our mission extends beyond technology. We strive to educate our clients, building their internal capacity to interpret data and make confident decisions long after our initial engagement concludes. Knowledge transfer is as important to us as the analytics we deliver.
We envision a Canadian business landscape where marketing decisions are informed by real-time intelligence rather than intuition alone. Our goal is to become the most trusted AI analytics partner for enterprises operating in bilingual Canadian markets.
By 2028, we aim to support over 500 Canadian organizations with tailored AI solutions that respect data privacy, promote transparency, and deliver measurable improvements in marketing efficiency and customer engagement across both official languages.
These values shape every interaction, recommendation, and solution we create for our clients.
Every recommendation we make is backed by clear data and verifiable methodology. We never obscure our processes or inflate metrics to make results appear better than they are.
Data protection is non-negotiable. We comply with PIPEDA and GDPR, use encrypted infrastructure, and never sell or share client data with unauthorized third parties.
We treat every client relationship as a long-term partnership. Our success metrics are aligned with yours, and we invest in understanding your business deeply before proposing solutions.
Our team continuously evaluates emerging AI techniques and marketing technologies to keep our clients at the forefront. We adapt our models as the digital landscape evolves.
Experienced professionals combining decades of expertise in AI, data science, and digital marketing strategy.
Sarah brings over 15 years of experience in digital marketing and data science. Before founding NovaMind AI, she led analytics teams at major Canadian financial institutions, developing predictive models for customer acquisition and retention campaigns. She holds an MBA from the University of Toronto and a BSc in Computer Science from McGill University.
Marcus leads our AI engineering division with a decade of hands-on experience in machine learning model development and scalable data infrastructure. Previously, he served as a senior ML engineer at Shopify and contributed to open-source NLP tools used across the industry. He holds a PhD in Computer Science from the University of Waterloo.
Amelie specializes in bilingual marketing strategy, helping Canadian brands connect with audiences across both official languages. She spent eight years at a top Montreal agency before joining NovaMind AI to lead client strategy and partnership programs. She holds a MA in Communications from Universite de Montreal.
A structured methodology that combines human expertise with machine intelligence to deliver consistent, measurable marketing improvements.
We begin every engagement by deeply understanding your business context, competitive landscape, target audiences, and existing marketing infrastructure across Canadian markets.
Our data scientists audit your data sources, build custom AI models, and identify patterns that reveal opportunities for growth and efficiency improvements in your marketing operations.
We implement solutions, configure dashboards, and provide comprehensive training so your team can confidently use and interpret AI-generated insights from day one of the rollout.
Through ongoing monitoring, monthly reporting, and continuous model refinement, we help you scale what works and adjust what needs improvement as market conditions evolve.
A snapshot of our impact across Canadian businesses since our founding in 2016.
Canada is a bilingual country, and we believe your marketing should reflect that reality. Our team includes native French speakers who understand the cultural subtleties of Quebec and francophone communities across the country. This is not simply about translation; it is about crafting messages that resonate authentically in each language.
Our AI models are trained on both English and French-language data specific to Canadian consumer behavior. This means our audience segmentation, sentiment analysis, and content recommendations account for linguistic nuances that generic international platforms often miss entirely.
Full-service coverage across all English-speaking provinces and territories.
Culturally adapted campaigns for Quebec and francophone communities.
Our platform integrates with the tools you already use while adding intelligent layers of AI analysis and automation.
Deep integration with GA4 for enhanced event tracking, audience building, and cross-platform measurement across your digital properties.
Proprietary machine learning models built specifically for Canadian market dynamics, trained on bilingual datasets to deliver locally relevant predictions.
All data processing occurs on servers located in Canada, ensuring compliance with PIPEDA and provincial privacy regulations.
Seamless connections with Google Ads, Meta Business Suite, HubSpot, Salesforce, Shopify, and 20+ other marketing platforms.
Interactive, customizable dashboards that surface the metrics and KPIs most relevant to your specific business goals and team workflows.
Natural language processing tools that analyze customer feedback, social mentions, and review data in both English and French.
Whether you are starting to explore AI marketing tools or looking to optimize an existing data infrastructure, our team is ready to help. Reach out for a no-obligation conversation about your goals.